Where commissions come from
Some links on Top20ukgamblingatlas point to casino operators with whom we may have an affiliate relationship. If a reader follows a link and then registers or meets the relevant qualifying criteria, we may receive a commission from that operator or from a tracking platform working on its behalf. The commission is paid by the operator, not by the reader, although readers should still understand that commercial tracking exists when they click through.
What commissions do not buy
Commissions do not buy guaranteed ranking, fixed praise, or immunity from criticism. We are an editorial comparison site, not an operator and not a public relations outlet. If a brand has a confusing cashier, weaker support, or bonus terms that do not hold up well, that will be reflected in our reviews. The site only retains value if the writing remains useful once the marketing gloss is stripped away.
How editorial independence is kept
We separate the commercial fact of an affiliate relationship from the editorial question of whether a casino deserves attention. Reviews are based on research steps such as reading terms, testing navigation, checking responsible gambling tools, and assessing payment clarity. A commercial partnership may explain why a tracking link exists, but it does not decide the tone of the copy. If anything, it makes clear disclosure more important.
What readers should do
Readers should treat our reviews as one informed source, not as a substitute for reading the operator's own terms. Before registering, check the promotion details, the payment methods, the withdrawal conditions, and the safer gambling settings available inside the account. If you are not comfortable with the offer once you reach the operator, do not proceed. Walking away is always an option and often the sensible one.
Questions about disclosure
If you want to ask how links are labelled, how commercial relationships are handled, or why a particular casino appears on the site, contact us at contact@top20ukgamblingatlas.com. We would rather answer a hard transparency question directly than leave the impression that the economics of the site are hidden from readers.